“oh they’re taking it”- Netflix Leaves the World Stunned at the Uncanny Marketing Technique for ‘Sex Education’ Season 4

via Imago
Credits: Imago
It has been two days since the final season of Laurie Nunn’s Sex Education dropped on Netflix, getting everyone talking on the internet. And from what it seems, the excitement surrounding the finale season is not going to die down anytime soon. The popular British teen comedy returned to the small screens on 21st September. While fans were feeling a bit down since the groundbreaking show was coming to a conclusion, they were completely content with the way the makers wrapped the show.
Although season four’s incredible storyline and meaningful character development were enough to draw in the audience, the makers are leaving no stone unturned. They have been going all out to promote their series with hilarious marketing techniques. Recently, a video from Argentina has been going viral where a rocking yellow car had the people in stitches. The car has a sticker of Sex Education Temporada (season) 4 and people have been seen vibing’ to the car’s sound.
Marketing for ‘Sex Education’ Season 4 in Argentina. pic.twitter.com/CdlbtwNrso
— Pop Crave (@PopCrave) September 22, 2023
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Apart from this strategy, Netflix has been promoting the show with its stellar cast’s humorous antics as well. Recently, the cast did a funny “trim some bushes” challenge, including Asa Butterfield, Aimee Lou Wood, Connor Swindells, and Mimi Keene. The challenge had fans rolling with laughter and they flooded social media with their responses. Now, with the public’s reaction to the “rocking car” stunt in Argentina, one can say that the show has amassed global popularity and recognition.
Fans have been reacting to this viral video after it dropped on Twitter, now X. The marketing stunt blew away the netizens and they praised the team’s efforts.
Sex Education marketing causes a frenzy among fans
The British Academy award-winning show has come to a beautiful end and even the showrunner believed that she had said everything she wanted to say with her characters. However, Netflix is covering all bases to get a record-breaking viewership for this season of Sex Education. Recently, the popular X page, Pop Crave, shared the viral “rocking car” video with a caption saying, “Marketing for ‘Sex Education’ Season 4 in Argentina“. Fans have not been able to keep their calm ever since and praised the makers for their creativity.
this is actually creative
— tyleretterxo (@tyleretterxo) September 22, 2023
This is brilliant marketing.
— David Onchain‼️ (@DavidOnchain) September 22, 2023
Ohh they’re taking it
— Choco Latte🍫☕️ (@Aaliyah_Lillli) September 22, 2023
Many even replied saying that it was them in the car. And, also took a jab at the Argentine professional footballer, Lionel Messi.
that’s me in the car
— ARYE (@aryetime) September 22, 2023
i blame messi for this
— sebas (@sebasneedy) September 22, 2023
Some expressed that they feel the finale season will be a flop and the marketing team has been trying their best to keep the buzz alive. There were many haters who criticized the show’s ending in the comments below.
Season 4 gonna be flop, gut feeling
— Fenil Kothari (@fenilkothari) September 22, 2023
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Season 4 is kinda underwhelming
— BEAUSTEVEN%❁ (@Beausteven_blog) September 22, 2023
Despite the mixed reaction to season four, fans mutually appreciated the hilarious and unique marketing strategy.
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What do you think about Sex Education season four? Also, let us know your thoughts about the viral “rocking car” video in the comments below!
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