Jisoo packs in her iconic charm in Netflix's new Boyfriend on Demand teaser clubbed with the streaming titan's biggest South Korean shows this year. The BLACKPINK idol-cum-actress' major leading role in the drama has stirred up enthusiasm of not only her millions of fans but also K-drama enthusiasts upon laying eyes on its first look.  

In an age of digital romance, this drama has to offer a lot more than comfort. It brings a new twist to love through a screen, combining humor, heart, and emotional depth. And the teaser attests to its potential.

Netflix Korea has just unleashed a teaser clip compiling moments from all its major 2026 Korean content lineup, highlighting Boyfriend on Demand starring BLACKPINK's Jisoo. The stars of Can This Love Be Translated, Kim Seon-ho and Go Youn-jung, set the enticing tone for the clip, picking one card for each show at a time, and promising stories that evoke excitement, immersion, thrill, laughter, and surprise.

In the brief teaser, Jisoo's character expresses a range of emotions from ecstasy to exhaustion as she asks her co-lead (Seo In-guk) what the name of his service is. At the center of the story is Seo Mi-rae, a burnt-out webtoon producer who is on the verge of giving up when, by chance, she gets acquainted with a virtual dating program. 

Mi-rae, engulfed in her work with no time for love, seeking out a boyfriend service,  could not have more relatably depicted the struggle of modern life. The drama promises to offer both fun and serious sentiments as she traverses through love in an artificial environment. 

Unveiled on social media on January 21, 2026, the announcement builds on Netflix's bold investment in K-content, with an entire slate full of megastar-driven dramas. With shows starring Cha Eun-Woo (True Beauty), Jung Hae-in (Love Next Door), Song Hye-kyo (The Glory), Gong Yoo (Squid Game), and more, the #WhatNext teaser promises to keep viewers booked and busy. Meanwhile, BLACKPINK’s Jisoo's entry to Netflix has got the anticipation sky-rocketing.

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Travel into a webtoon producer's unqiue way of seeking romance amid severe burnout and tedious lifestyle.

Boyfriend on Demand is anticipated for 2026 on Netflix across the globe. Although there is no specific release date yet. The romantic comedy features Jisoo (Snowdrop, Newtopia) in the role of Seo Mi-rae, a young woman who is very career-oriented and uses a virtual dating app that charges her subscription-based fees to meet her ideal partners in a world of make-believe.

The cast also includes Seo In-Guk, best known for Doom at Your Service, Twelve, the Reply series, and more, who plays Park Kyeong-nam, Mi-rae's nonchalant coworker and webtoon rival. His emotional complexity drives the love story to an interesting twist as Mi-rae encounters one unrealistically perfect boyfriend after another. 

Gong Min-jeung and Kim Ah-young round out the cast of Boyfriend on Demand, directed by Kim Jung-sik, soon to be streaming on Netflix. Prepare to be enthralled by a warm and fuzzy, yet hilarious exploration of the theme of modern love through a tech fantasy, mixing it with actual feelings and star power.

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