While Meghan Markle’s lifestyle show, With Love, Meghan, continues to draw millions, a sharp decline in seasonal rankings of the second season suggests her streaming momentum may have peaked with her initial debut. This shifting data, combined with reports that her episodic series is coming to an end, indicates a strategic pivot toward her growing retail empire.

The latest streaming report proves how the Duchess performed during the final months of 2025, with the holiday special being better than Season 2 of the show.

Netflix recently unveiled its comprehensive engagement report for the latter half of 2025, detailing the performance of over 7,000 titles. The second season of With Love, Meghan secured the 1,224th position, accumulating 2 million views and nearly 10 million hours of watch time since its August debut.

The holiday special, on the other hand, titled, With Love, Meghan: Holiday Celebration, which arrived in December, managed to outpace the main series by ranking 1,022nd on the global charts. This festive hour-long episode garnered 2.4 million views and 2.3 million hours viewed, suggesting that audiences are particularly drawn to Meghan Markle’s seasonal lifestyle curation.

The disparity between the seasons, as per the engagement report, highlights how viewers are becoming more selective with the content they choose to consume from the Duchess. Comparatively, the first season, With Love, Meghan saw a significant decline in momentum during this period, sliding to the 3,203rd spot with only 600,000 viewers. During its launch window in the first half of 2025, the debut season captured much higher interest, ranking 383rd with over 5.3 million views.

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Despite maintaining a presence in the global rankings, the future of this specific television format appears uncertain.

According to Page Six sources, With Love, Meghan will not return for Season 3. Although the series reached the Global Top 10 during its peak, the focus seems to be shifting away from episodic content. However, amid this, Meghan Markle is now redirecting her primary focus toward her lifestyle brand, As Ever, which launched alongside her first Netflix season.

The brand has expanded from pantry staples to lifestyle goods like candles and leather bookmarks, with plans for a worldwide expansion currently in motion. Balancing this growing retail empire with occasional media projects will be her main priority as she navigates 2026  

While the brand currently ships exclusively within the United States, there are ambitious plans to introduce these products to a global audience. Markle has expressed her desire to reach international supporters, even as her streaming numbers face stiff competition from heavy hitters like Wednesday and Stranger Things. Balancing a high-end brand with a media career will be her primary focus as 2026 unfolds.

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Did you find the holiday special of With Love, Meghan better than Season 2? Let us know in the comments below