Taylor Swift Gets Spotted Filming a Music Video Days Before Album Release, Sending Fans Into Frenzy

Published 04/09/2024, 9:13 PM EDT

As Taylor Swift continues to solidify her status as the reigning pop icon of the century, the excitement surrounding her forthcoming studio album, 'The Tortured Poets Department,' is reaching a fever pitch worldwide. Alongside personally counting down and tantalizing fans with lyrical sneak peeks, a recent development hints at the songstress filming a music video mere days before the album's highly-anticipated debut. Known for her signature soft-girl aesthetic, Swift's sudden transformation for the video has ignited speculation amidst fans about the fresh era her music will usher in.

Tuesday saw the emergence of pop sensation Taylor Swift in Los Angeles, sporting a gothic guise with a partially styled hair bun and opting for a darker lipstick shade, diverging from her usual red lips, to embrace a darker aesthetic. The snapshot was posted by a fan page named 'veronica⸆⸉'. With the imminent release of her upcoming album mere days away, speculation is rife that the music video being filmed could be tied to the album. However, given Swift's strategy of leveraging surprise as a PR tactic for this record, her abrupt gothic transformation has undeniably caught fans off guard.

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Previously, it was brought to light that the ‘Cruel Summer’ singer’s upcoming album will deviate from prior records with its fresh venture into the territory of explicit. However, a day ago, an insider also unveiled how ‘The Tortured Poets Department’ will bear sonic similarities to ‘Red’ and ‘Reputation’. 

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As for now, therefore, the online radar is screaming ‘Reputation’ vibes, making the loop of anticipation attain a full circle.

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During this year's Grammy Awards, amidst the buzz surrounding the release of 'Reputation (Taylor’s Version),' Taylor Swift stunned the world by announcing 'The Tortured Poets Department.' Now, as excitement crescendos for her latest release, fans are already drawing parallels to 'Reputation,' igniting a collective online fervor thanks to Swift's impact. More precisely, Swifties could sense the 'Endgame' vibes from the look.

Only Swift possesses the ability to unite an entire online thread in an uproar, and with this accomplished, one can only imagine the frenzy that will accompany the album's official release. While Swift's adoption of a gothic aesthetic may have sent fans into a fervor, for them, it's just another day of trying to decipher clues before the final drop.

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Regardless of whether she embraces a soft-girl or gothic persona, Swift effortlessly exudes class in every aspect, a quality her fans wholeheartedly embrace. Therefore, with her foray into more explicit territory and departure from her girly-girl era, it appears increasingly likely that 'The Tortured Poets Department' could indeed vie for the album of the year status. While anticipation mounts until April 19, fans are increasingly confident that the wait will be worthwhile.

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What do you think of Taylor Swift's gothic look for the music video filming in LA ahead of 'The Tortured Poets Department's' release? Let us know in the comments below!

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Anushka Bhattacharya

603 articles

I'm Anushka Bhattacharya, an entertainment journalist at Netflix Junkie. Armed with a degree in literature, I once wielded my words to catalyze change within society through my work with NGOs. However, as I stumbled into the exuberant hole of crime thrillers and documentaries on Netflix, it was love at first sight and pushed me into entertainment journalism.

Edited By: Itti Mahajan

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