Matt Welty&#039;s thoughts on how Kanye West and his anti-Semitic remarks impacted Yeezys, summed up with the phrase &quot;It&#039;s just so nuts.&quot;

“It’s just so nuts” &#8211; Matthew Welty Weighed on How Kanye West’s Torpedo Anti-Semitic Remarks Pulled Yeezys Down Bad

Following the massive success of Yeezy, Adidas found itself in a tough spot and
had to sever ties with Kanye West
[https://www.netflixjunkie.com/tag/kanye-west]. The reason? Ye’s line of
anti-Semitic remarks not only led to Adidas cutting him loose but also caused a
ripple effect, affecting several other partnerships, including Gap. The fallout
even took a toll on his billionaire status. To make amends, Adidas had to
offload the remaining stock and donate the proceeds to a charity dedicated to
combating hate speech.

Now, taking a retrospective glance, three hosts from the Complex Sneakers show
delved deep into the ways in which this bout of anti-Semitism had shackled
Yeezy’s soaring success.


THE KANYE WEST CATASTROPHIC FALLOUT OF THE YEEZYS

During The Complex Sneakers show, the three hosts delved into the discussion of
Ye’s Nike Air Yeezy 1 and the catastrophic downfall of Yeezy’s brand. Ye’s
Grammy-winning sneakers were initially sold for a whopping $1.8 billion through
a private sale to the company Rares, only to be resold at a 90% discount. Rares,
in an attempt to sell the sneakers at Christie’s, had high hopes of fetching
$2.5 million.



However, because of Ye’s anti-Semitic remarks, the sale had to be abruptly
canceled. As the conversation unfolded, one of the hosts, Matthew Welty, could
not help but exclaim, “It’s just so nuts!”. Rares’ decision to attempt reselling
the very sneakers worn by Ye, even in the wake of his career’s plummet due to
anti-Semitic remarks, seemed incredibly ill-advised. As per Welty, Ye was
experiencing a low point in his career, and the collectibles market was in dire
straits. Trying to unload the shoes during that challenging period appeared
unwise unless the company was in desperate need of cash.

ALSO READ: Adidas’ Yeezy Sales to Fund George Floyd Organisation and
Anti-defamation League in Brand’s “Fight Against Hatred”
[https://www.netflixjunkie.com/music-news-adidas-yeezy-kanye-west-sales-to-fund-george-floyd-organisation-and-anti-defamation-league-in-brands-fight-against-hatred/]

Notably, Adidas raked in millions from Yeezys after its split with Ye.


ADIDAS THE WINNER AMIDST THE BREAKUP WITH YE

Adidas reported impressive sales of Yeezy shoes with a 30% surge
[https://www.netflixjunkie.com/netflix-news-a-30-surge-despite-the-kanye-west-breakup-adidas-has-seen-a-positive-growth-in-demand-for-the-rappers-yeezy-collection-says-ceo/]
despite parting ways with West due to his controversial comments. They pledged
to donate part of the proceeds to anti-hate charities. The demand for Yeezys
remained high, helping narrow Adidas’ projected loss for the year from $771
million. They also allocated $1.2 billion for charitable contributions.

Kanye West
[data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==]Credits:
Imago

Some experts, however, believe that selling the remaining Yeezy stock was a
short-term solution for a brand that has lost some of its market relevance.
Despite their efforts to address the situation, Adidas is facing a lawsuit from
investors who claim the company knew about Ye’s issues before ending their
partnership. Adidas vehemently denied these allegations and expressed their
determination to defend themselves vigorously.

ALSO READ: With a Substantial 85 Percent Kanye West Owned Yeezys Helped Adidas
Have a Highly Profitable Q2
[https://www.netflixjunkie.com/music-news-with-a-substantial-eighty-five-percent-kanye-west-owned-yeezys-helped-adidas-have-a-highly-profitable-q-two/]

Do you agree with Welty’s views? Let us know in the comments below.

Riva Khan

Comment

“It’s just so nuts” &#8211; Matthew Welty Weighed on How Kanye West’s Torpedo Anti-Semitic Remarks Pulled Yeezys Down Bad - Netflix Junkie

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Riva Khan is an entertainment reporter at NetflixJunkie. Given her love for the language and writing, she has honed her narrative skills from a young age. She loves her latest tea in Hollywood and keeps an eye on the news. This is what drives her as a writer. Having written numerous articles for publications like Times of India and Indian Express, her expertise is in reporting news with objectivity and a bit of fun. In her spare time, you will find her with a few paintbrushes and a canvas, attempting to pour her emotions and thoughts into the strokes of paint. When not painting, she will likely be revisiting some of her favorites like Stranger Things, Money Heist, and Squid Game in series or re-reading Khaled Hosseni's A Thousand Splendid Suns or Paulo Coelho's The Alchemist.

https://netflixjunkie.com/music-news-its-just-so-nuts-matthew-welty-weighed-on-how-kanye-west-torpedo-anti-semitism-remarks-pulled-yeezys-down-bad

“It’s just so nuts” &#8211; Matthew Welty Weighed on How Kanye West’s Torpedo Anti-Semitic Remarks Pulled Yeezys Down Bad - netflix-junkie

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<p>Following the massive success of Yeezy, <strong>Adidas found itself in a tough spot and had to sever ties with <a href="https://www.netflixjunkie.com/tag/kanye-west">Kanye West</a>.</strong> The reason? Ye&#8217;s line of anti-Semitic remarks not only led to Adidas cutting him loose but also caused a ripple effect, affecting several other partnerships, including Gap. The fallout even took a toll on his billionaire status. To make amends, <strong>Adidas had to offload the remaining stock and donate the proceeds to a charity</strong> dedicated to combating hate speech.</p>
<p>Now, taking a retrospective glance, three hosts from the Complex Sneakers show delved deep into the ways in which this bout of anti-Semitism had shackled Yeezy&#8217;s soaring success.</p>
<h2>The Kanye West catastrophic fallout of the Yeezys</h2>
<p>During <strong>The Complex Sneakers show</strong>, the three hosts delved into the discussion of Ye&#8217;s Nike Air Yeezy 1 and the catastrophic downfall of Yeezy&#8217;s brand. Ye&#8217;s Grammy-winning sneakers were initially sold for a whopping $1.8 billion through a private sale to the company Rares, only to be resold at a 90% discount. Rares, in an attempt to sell the sneakers at Christie&#8217;s, had high hopes of fetching $2.5 million.</p>
<div class="flex-video widescreen youtube"><iframe loading="lazy" title="The Record-Breaking $1.8 Million Yeezy Fail | The Complex Sneakers Show" width="1170" height="658" src="https://www.youtube.com/embed/laQbUkbC8-8?start=2116&#038;feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></div>
<p>However, because of Ye&#8217;s anti-Semitic remarks, the sale had to be abruptly canceled. As the conversation unfolded, one of the hosts, Matthew Welty, could not help but exclaim, <em>&#8220;It&#8217;s just so nuts!&#8221;.</em> <strong>Rares&#8217; decision to attempt reselling the very sneakers worn by Ye, even in the wake of his career&#8217;s plummet</strong> due to anti-Semitic remarks, seemed incredibly ill-advised. As per Welty, Ye was experiencing a low point in his career, and the collectibles market was in dire straits. Trying to unload the shoes during that challenging period appeared unwise unless the company was in desperate need of cash.</p>
<p><strong>ALSO READ: </strong><a href="https://www.netflixjunkie.com/music-news-adidas-yeezy-kanye-west-sales-to-fund-george-floyd-organisation-and-anti-defamation-league-in-brands-fight-against-hatred/" target="_blank" rel="noopener">Adidas’ Yeezy Sales to Fund George Floyd Organisation and Anti-defamation League in Brand’s “Fight Against Hatred”</a></p>
<p>Notably, Adidas raked in millions from Yeezys after its split with Ye.</p>
<h2>Adidas the winner amidst the breakup with Ye</h2>
<p>Adidas reported impressive sales of <a href="https://www.netflixjunkie.com/netflix-news-a-30-surge-despite-the-kanye-west-breakup-adidas-has-seen-a-positive-growth-in-demand-for-the-rappers-yeezy-collection-says-ceo/" target="_blank" rel="noopener">Yeezy shoes with a 30% surge</a> despite parting ways with West due to his controversial comments. They pledged to donate part of the proceeds to anti-hate charities. The demand for Yeezys remained high, helping narrow Adidas&#8217; projected loss for the year from $771 million. They also allocated $1.2 billion for charitable contributions.</p>
<figure id="attachment_93208" aria-describedby="caption-attachment-93208" style="width: 1764px" class="wp-caption aligncenter"><img loading="lazy" class="wp-image-93208 size-full lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" data-src="https://www.staging.netflixjunkie.com/wp-content/uploads/2023/02/imago0171151274h-scaled.jpg" alt="Kanye West" width="1764" height="2560" data-sizes="auto" data-srcset="https://www.staging.netflixjunkie.com/wp-content/uploads/2023/02/imago0171151274h-scaled.jpg 1764w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/02/imago0171151274h-207x300.jpg 207w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/02/imago0171151274h-705x1024.jpg 705w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/02/imago0171151274h-768x1115.jpg 768w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/02/imago0171151274h-1058x1536.jpg 1058w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/02/imago0171151274h-1411x2048.jpg 1411w" sizes="(max-width: 1764px) 100vw, 1764px" /><figcaption id="caption-attachment-93208" class="wp-caption-text">Credits: Imago</figcaption></figure>
<p>Some experts, however, believe that selling the remaining Yeezy stock was a short-term solution for a brand that has lost some of its market relevance. Despite their efforts to address the situation, <strong>Adidas is facing a lawsuit from investors who claim the company knew about Ye&#8217;s issues before ending their partnership.</strong> Adidas vehemently denied these allegations and expressed their determination to defend themselves vigorously.</p>
<p><strong>ALSO READ: </strong><a href="https://www.netflixjunkie.com/music-news-with-a-substantial-eighty-five-percent-kanye-west-owned-yeezys-helped-adidas-have-a-highly-profitable-q-two/" target="_blank" rel="noopener">With a Substantial 85 Percent Kanye West Owned Yeezys Helped Adidas Have a Highly Profitable Q2</a></p>
<p>Do you agree with Welty&#8217;s views? Let us know in the comments below.</p>


Adidas’ Yeezy Sales to Fund George Floyd Organisation and Anti-defamation League
in Brand’s “Fight Against Hatred”

With a Substantial 85 Percent Kanye West Owned Yeezys Helped Adidas Have a
Highly Profitable Q2

<p>NEW YORK, NEW YORK &#8211; NOVEMBER 07:  Kanye West speaks on stage at the &#8220;Kanye West and Steven Smith in Conversation with Mark Wilson&#8221; at the on November 07, 2019 in New York City. (Photo by Brad Barket/Getty Images for Fast Company)</p>


Fast Company Innovation Festival &#8211; Day 3

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Matt Welty's thoughts on how Kanye West and his anti-Semitic remarks impacted Yeezys, summed up with the phrase "It's just so nuts."

“It’s just so nuts” - Matthew Welty Weighed on How Kanye West’s Torpedo Anti-Semitic Remarks Pulled Yeezys Down Bad - Netflix Junkie

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“It’s just so nuts” - Matthew Welty Weighed on How Kanye West’s Torpedo Anti-Semitic Remarks Pulled Yeezys Down Bad

https://www.netflixjunkie.com/music-news-its-just-so-nuts-matthew-welty-weighed-on-how-kanye-west-torpedo-anti-semitism-remarks-pulled-yeezys-down-bad/

“It’s just so nuts” – Matthew Welty Weighed on How Kanye West’s Torpedo Anti-Semitic Remarks Pulled Yeezys Down Bad

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