Snoop Dogg reveals how he got an alternative sneaker deal after he introduced Adidas to Kanye West and they later snubbed him out.

Snoop Dogg Reveals How This $7.93 Billion Worth Company Signed Him After Adidas Snubbed Him for Kanye West

Just like Kanye West [https://www.netflixjunkie.com/tag/kanye-west/], Snoop Dogg
also made an empire out of his designs. The ‘Still’ singer has ruled the world
of rap music since the 90s. But his influential personality also made him the
perfect choice for a fashion collaboration. From making Gangsta rap to designing
shoes, he has built a net worth of at least $10 million or more. But being able
to do that in a competitive market was no easy task.

Putting together a likable collection or influencing buyers comes after getting
picked by a big brand. The singer even got there once with Adidas. But was
eventually snubbed to make Kanye West their new face. In an interview, the
rapper revealed how he found his way to a big collaboration.


HOW DID SNOOP DOGG FIND AN ALTERNATIVE AFTER BEING SNUBBED BY ADIDAS FOR KANYE
WEST?

After sports players, it is musicians that are high in demand for fashion
collaborations. But when Snoop Dogg was snubbed by Adidas, he stayed true to his
style. In an interview with The Pivot Podcast, he revealed how he got a deal
with Sketchers. He explained that the $7.93 billion dollar worth of the company
will continue making his sneakers. The 51-year-old rapper appreciated the
company for letting him be himself and represent his culture through the
designs.



That came only after being snubbed by Adidas. He takes credit for introducing
the sports company to Kanye West
[https://www.netflixjunkie.com/music-news-you-cant-come-legendary-rapper-snoop-dogg-spills-beans-about-his-role-in-kanye-west-and-adidas-deal-and-how-he-was-ditched-by-the-multi-billion-dollar-giant/],
which turned into a mega success. His design style certainly differs from Ye,
but he wants to stay authentic in what he sells. That even includes
gangsta-style designs selling products ranging from a reasonable price up to
thousands of dollars.

ALSO READ: Amidst Kanye West-Adidas Reconciliation, A Popular Yeezy Model Makes
a Return to the Markets
[https://www.netflixjunkie.com/music-news-amidst-kanye-west-adidas-reconciliation-a-popular-yeezy-model-makes-a-return-to-the-markets/]

Although this is not the rapper’s first rodeo, he went through some rejections
before reaching here.


SNOOP DOGG’S DESIGNS TOOK A LOOK TO GET GREEN-LIT BY STORES

Snoop Dogg’s natural styles involve crip designs that were not readily accepted
by stores a few years ago. But as per him, three years later, brands like Gucci
and Louis Vuitton eventually used his ‘paisley prints’ on their lines. He gave
the example of Era 8 owner and NFL player Lamar Jackson and how he had to show
his true value.

Snoop Dogg
[data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==]Credits:
Imago

Last year, he and Philipp Plein hosted a party to announce the collaboration to
create exclusive sneakers called #PLEINDOGG. The purple shoes scream Snoop Dogg
with crip designs and sparkle while the black one has shiny gold accents
engraved on it. FarFetch has priced them at $1,615.

Snoop Dogg even featured in Sketchers’ $6 million worth of Superbowl
advertisement this year with Martha Stewart.

ALSO READ: Months After Adidas Kanye West Split, Yeezy Products Reappear on the
Site but Fans Can’t Buy Them for This Reason
[https://www.netflixjunkie.com/music-news-months-after-adidas-kanye-west-split-yeezy-products-reappear-on-the-site-but-fans-cant-buy-them-for-this-reason/]

What do you think of Snoop Dogg’s successful journey and alternative
collaboration? Share your thoughts in the comments.

Neha Subhash

Comment

Snoop Dogg Reveals How This $7.93 Billion Worth Company Signed Him After Adidas Snubbed Him for Kanye West - Netflix Junkie

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Neha Ghag is a prime-time entertainment writer for Netflix Junkie, who has written nearly 1000 articles, immersing herself in pop culture. Writing was not her first choice, but she has now found solace in unraveling the fascinating stories of public figures' personal and professional lives. Neha is a fan of classic hip-hop and psycho thrillers, and she can talk endlessly about Kanye West. Her contribution to NJ's live coverage of big events such as Oscars 2023 has been invaluable. Neha firmly believes in the art of storytelling and aspires to become a renowned columnist. When she's not writing, she indulges in her love for travel and exploring new places.

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Snoop Dogg Reveals How This $7.93 Billion Worth Company Signed Him After Adidas Snubbed Him for Kanye West - netflix-junkie

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Just like <a href="https://www.netflixjunkie.com/tag/kanye-west/" target="_blank" rel="noopener">Kanye West</a>, Snoop Dogg also made an empire out of his designs. The &#8216;Still&#8217; singer has ruled the world of rap music since the 90s. But his influential personality also made him the perfect choice for a fashion collaboration. From making Gangsta rap to designing shoes, he has built a net worth of at least $10 million or more. But being able to do that in a competitive market was no easy task.
Putting together a likable collection or influencing buyers comes after getting picked by a big brand. The singer even got there once with Adidas. But was eventually snubbed to make Kanye West their new face. In an interview, the rapper revealed how he found his way to a big collaboration.
<h2>How did Snoop Dogg find an alternative after being snubbed by Adidas for Kanye West?</h2>
After sports players, it is musicians that are high in demand for fashion collaborations. But when Snoop Dogg was snubbed by Adidas, he stayed true to his style. In an interview with The Pivot Podcast, he revealed how he got a deal with Sketchers. He explained that the $7.93 billion dollar worth of the company will continue making his sneakers. The 51-year-old rapper appreciated the company for letting him be himself and represent his culture through the designs.
<div class="flex-video widescreen youtube"><iframe loading="lazy" title="Snoop Dogg on Coaching, Family, Dr. Dre, Master P, Kobe Stories &amp; Buying Death Row | The Pivot" width="1170" height="658" src="https://www.youtube.com/embed/_TZ1GaT4o3A?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></div>
That came only after being snubbed by Adidas. He <a href="https://www.netflixjunkie.com/music-news-you-cant-come-legendary-rapper-snoop-dogg-spills-beans-about-his-role-in-kanye-west-and-adidas-deal-and-how-he-was-ditched-by-the-multi-billion-dollar-giant/" target="_blank" rel="noopener">takes credit for introducing the sports company to Kanye West</a>, which turned into a mega success. His design style certainly differs from Ye, but he wants to stay authentic in what he sells. That even includes gangsta-style designs selling products ranging from a reasonable price up to thousands of dollars.
ALSO READ: <a href="https://www.netflixjunkie.com/music-news-amidst-kanye-west-adidas-reconciliation-a-popular-yeezy-model-makes-a-return-to-the-markets/" target="_blank" rel="noopener">Amidst Kanye West-Adidas Reconciliation, A Popular Yeezy Model Makes a Return to the Markets</a>
Although this is not the rapper&#8217;s first rodeo, he went through some rejections before reaching here.
<h2>Snoop Dogg&#8217;s designs took a look to get green-lit by stores</h2>
Snoop Dogg&#8217;s natural styles involve crip designs that were not readily accepted by stores a few years ago. But as per him, three years later, brands like Gucci and Louis Vuitton eventually used his &#8216;paisley prints&#8217; on their lines. He gave the example of Era 8 owner and NFL player Lamar Jackson and how he had to show his true value.
<figure id="attachment_99201" aria-describedby="caption-attachment-99201" style="width: 2560px" class="wp-caption aligncenter"><img loading="lazy" class="wp-image-99201 size-full lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" data-src="https://www.staging.netflixjunkie.com/wp-content/uploads/2023/03/imago0239913389h-scaled.jpg" alt="Snoop Dogg" width="2560" height="1707" data-sizes="auto" data-srcset="https://www.staging.netflixjunkie.com/wp-content/uploads/2023/03/imago0239913389h-scaled.jpg 2560w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/03/imago0239913389h-300x200.jpg 300w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/03/imago0239913389h-1024x683.jpg 1024w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/03/imago0239913389h-768x512.jpg 768w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/03/imago0239913389h-1536x1024.jpg 1536w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/03/imago0239913389h-2048x1365.jpg 2048w, https://www.staging.netflixjunkie.com/wp-content/uploads/2023/03/imago0239913389h-1200x800.jpg 1200w" sizes="(max-width: 2560px) 100vw, 2560px" /><figcaption id="caption-attachment-99201" class="wp-caption-text">Credits: Imago</figcaption></figure>
Last year, he and Philipp Plein hosted a party to announce the collaboration to create exclusive sneakers called #PLEINDOGG. The purple shoes scream Snoop Dogg with crip designs and sparkle while the black one has shiny gold accents engraved on it. FarFetch has priced them at $1,615.
Snoop Dogg even featured in Sketchers&#8217; $6 million worth of Superbowl advertisement this year with Martha Stewart.
ALSO READ: <a href="https://www.netflixjunkie.com/music-news-months-after-adidas-kanye-west-split-yeezy-products-reappear-on-the-site-but-fans-cant-buy-them-for-this-reason/" target="_blank" rel="noopener">Months After Adidas Kanye West Split, Yeezy Products Reappear on the Site but Fans Can’t Buy Them for This Reason</a>
What do you think of Snoop Dogg&#8217;s successful journey and alternative collaboration? Share your thoughts in the comments.

Amidst Kanye West-Adidas Reconciliation, A Popular Yeezy Model Makes a Return to
the Markets

Months After Adidas Kanye West Split, Yeezy Products Reappear on the Site but
Fans Can’t Buy Them for This Reason

AMSTERDAM &#8211; American rapper Snoop Dogg during his performance in the Ziggo Dome, as part of his I Wanna Thank Me Tour. A

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Snoop Dogg Reveals How This $7.93 Billion Worth Company Signed Him After Adidas Snubbed Him for Kanye West

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