Meghan Markle’s Personal Calligraphy Adorns American Riviera Orchard's Lifestyle Brand Logo

Published 04/16/2024, 8:39 PM EDT

As Meghan Markle ventures into a new chapter of her career with American Riviera Orchard, attention has been captivated by the brand's Instagram account and website. While the announcement of the Duchess's venture initially caught many by surprise, the sustained intrigue surrounding it leaves no doubt that the brand is already a success. However, amidst the heightened speculation about the brand's focus, few noticed that the logo itself was meticulously crafted by Markle.

Reportedly, the Duchess took on the task of not only infusing the brand with her passions but also embellishing the logo with her calligraphy.

Meghan Markle decorates the American Riviera Orchard logo with calligraphic artistry

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Meghan Markle wears many hats in the industry, from actress to philanthropist, but she always infuses her endeavors with a personal touch. So, when the Duchess launched the website and Instagram account for American Riviera Orchards, all attention turned to the striking logo representing the brand. However, it has recently come to light, nearly a month after the launch, that the logo is actually crafted from her own handwriting, as reported by PEOPLE. 

This revelation, however, should not come as a surprise, considering her past experience as a calligrapher. For the curious, Markle's journey into calligraphy dates back to her early acting career. From 2004 to 2005, she taught calligraphy, gift-wrapping, and book-binding at the Paper Source Store in Beverly Hills. The CEO of Paper Source revealed previously to the publication that her role was part-time, where she conducted two-hour classes for customers while balancing auditions. Additionally, alongside her part-time job, she provided freelance calligraphy services for select celebrity clients.

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As the penchant for that craft finds another home in Meghan Markle’s new brand, the Duchess also ensured that her marketing genius fails nowhere in the face of her art.

American Riviera Orchard's first product becomes a hit

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When it comes to marketing, Meghan Markle possesses a rare talent that sets her apart in the industry. Thus, with American Riviera Orchard, she leveraged her extensive social connections to propel her products to the forefront of the lifestyle brand scene. The actress distributed strawberry jams to her network, which included Tracy Robbins, her neighbor and fashion designer friend, and Delfina Figueras, her fan-found sister-in-law. In return, Robbins expressed her gratitude to Markle on Instagram, accompanied by a note "Thank you M."

Figueras, not to be outdone, also showcased her appreciation for her sister's gesture on her Instagram story. With careful attention to aesthetics, she shared a photo of the jam served on bread with sliced strawberries, subtly acknowledging Markle's efforts. While demand for this inaugural product was high and received numerous accolades, the same can be said for the logo. However, eager audiences will have to wait until later this spring for Markle's official website launch to taste and witness it themselves.

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Meghan Markle Promotes American Riviera Orchard by Adding Sweetness to Others' Meals

What do you think of Meghan Markle's calligraphy for the American Riviera Orchard's logo? Let us know in the comments below!

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Anushka Bhattacharya

635 articles

I'm Anushka Bhattacharya, an entertainment journalist at Netflix Junkie. Armed with a degree in literature, I once wielded my words to catalyze change within society through my work with NGOs. However, as I stumbled into the exuberant hole of crime thrillers and documentaries on Netflix, it was love at first sight and pushed me into entertainment journalism.

Edited By: Itti Mahajan

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