Jennifer Aniston has apparently decided that keeping romance under wraps is overrated, and Jim Curtis is the lucky recipient of the grand reveal. The couple, who have been together for about a year and a half, have gone from keeping their relationship private to building an increasingly supportive partnership. Now, Aniston has declared her love for Curtis on Instagram, putting the sweet sentiment where the whole world can see it.

For Aniston, this is quite the step, especially as her relationship with Jim Curtis appears to be growing deeper, warmer, and increasingly serious.

Jennifer Aniston is giving Jim Curtis’s new book some very personal publicity, and she is clearly not stopping at a polite endorsement. In her first Instagram Story, the actress shared the book and wrote that she loved it, giving Curtis’s The Book of Possibility: Release. Align. Become. a particularly glowing boost from someone who knows its author rather well.

“And I love this man,” Jennifer Aniston wrote in her second Instagram Story, adding a cute little heart that did considerably more talking than a lengthy relationship statement ever could. The affectionate declaration arrived as Curtis’s book enjoys a buzz-filled launch, complete with a sold-out 92NY event and plenty of media attention.

Jennifer Aniston has hardly been a passive supporter, either. She moderated Curtis’s 92NY conversation, praised the wellness author as “quite extraordinary,” and even faced her own fear of public speaking to help celebrate the book. Now that literary admiration has acquired a heart-shaped postscript, Aniston’s support on Instagram and off is looking wonderfully difficult to mistake for ordinary book promotion.

Jennifer Aniston Offers a Rare Peek Into Her Summer Romance With Jim Curtis

Jennifer Aniston may happily poke fun at Jason Bateman alongside Sandra Bullock, but with Jim Curtis, the actress is showing a much softer side, making a look at how far their relationship has progressed integral.

Jennifer Aniston and Jim Curtis appear to have skipped the part where Hollywood romances politely hover in the “seeing where this goes” zone. After a year and a half together, the actress and wellness author have settled into a genuine partnership, with Curtis splitting his time between New York City and Aniston’s Bel Air home. They reportedly spend enough consecutive time together to be basically living under one roof.

The relationship also seems to have found its rhythm beyond the zip code. Curtis describes the connection as calm, joyful, present, and grounded, while the couple reportedly turn to meditation, self-soothing, and open conversations when disagreements surface. Curtis has also been welcomed into Aniston’s close-knit circle, spending time with friends including Courteney Cox, Jason Bateman, and Amanda Anka. Taken together, those little domestic and emotional details make Aniston’s recent Instagram declaration of love for Curtis feel like a particularly fitting milestone.

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Do you find Jennifer Aniston's story with Jim Curtis adorable? Let us know in the comments!