Bumble's story has buzzed through post-modern history with enough drama and daring to fill a movie, and now it has one — Swiped. A biopic that traces the rise of the dating app that flipped traditional roles by letting women make the first move. With Bumble’s trailblazing CEO brought to the screen by Lily James, there still seems to be some margin of unease yet satisfaction in the muse's heart. 

When life gives you lemons, make a blockbuster, or in a certain dating app's burgeoning CEO's case, a biopic that has her both hiding and humming its praises.

Whitney Wolfe Herd recently opened up in a recent CNBC interview, revealing her rollercoaster emotions about the film. She confessed to trying and intervene to stop the movie's making, but to no avail, instead ending up being schooled by her lawyer that there was nothing she could do about it. She went on, saying that "it feels too strange for me" and that she was "both terrified and maybe slightly flattered". Despite her reservations, the entrepreneur revealed a satisfaction with the choice of casting of Swiped, saying she was "honored they chose Lily James. She is a very talented actress."

The movie dives into Wolfe Herd’s journey, spotlighting her mission to make dating safer and kinder by empowering women to lead. It shows the uphill battle she faced in a tech world not known for its female friendliness. In the CNBC interview, Wolfe Herd shared that she was not part of the production and found the whole process "too weird", highlighting the surreal experience of seeing one's life dramatized on screen. Swiped captures the grit behind the glam, from Bumble’s origins to its cultural impact.

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This is not your average tech tale; Swiped mixes startup hustle with heart, proving that love and leadership swipe hand in hand.

Swiped takes a turn from the usual present-day content around dating content like a Netflix reality show with hidden royalties, and serves up sharp direction and strong performances. Lily James has taken the wheel, shining as a scrappy, determined Whitney Wolfe Herd. The Hulu-housed film balances the tech startup grind with emotional depth, all while tapping into wider conversations about gender and power. It is not just a biopic; it is a cultural moment distilled into compelling cinema, speaking to anyone who has ever taken a chance on love or leadership.

Scheduled for festival debuts, Swiped is more than a tech tale: it is a celebration of breaking molds and making moves. At just over 100 minutes, it is tight, accessible, and packed with heart. This film invites viewers to swipe right on empowerment, resilience, and the messy, magical story behind one of the most talked-about apps of the decade.

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What do you think of Whitney Wolfe Herd's reaction to her profile being Swiped? Let us know in the comments below!