American Riviera Orchard: What Is Meghan Markle’s Brand About and Who Is Backing It?

Published 03/30/2024, 2:03 PM EDT

The Sussex duo, Meghan Markle and Prince Harry left the royal quarters in the UK way back in 2020. In the years to follow, the couple has taken several first steps, both successful and unsuccessful, in the areas of showbiz, podcasts, philanthropy, and relevant arts. However, a few weeks ago, the Duchess fielded a new brand with its official social media handles and a website. Yet, shy details regarding its exact working and formation have come forth.

A deeper level of introspection brings out some information, such as who exactly is backing the brand.

What exactly is American Riviera Orchard?

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On March 15, Meghan Markle threw open the Instagram handle for her latest venture, American Riviera Orchard, with a catalog of nine images that made up its logo, prominently displaying the Montecito affiliation. Soon after, details emerged that the Duchess’s brand would serve as her personal lifestyle brand. Yet, as reported by Page Six, the company has neither provided or settled upon an actual timeframe for listing and selling products nor have any of the estranged royals’ closest friends like Ken Griffin and Victoria Jackson invested in it.

https://www.instagram.com/p/C4gHxqSp0ir/

Fortunately, new details emerged not long ago and stated the brand preparing to sell goods like tableware, cookbooks, jellies, vegan jams, etc. Meghan Markle would also divulge in skincare, cosmetics, and scents with face serums likely on the cards. Furthermore, the brand has a trademark listing as an LLC, and Adam Lilling, of Hollywood fame, could be a potential backer of the project, as stated by the same report.

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Along the lines of making a splash with business ventures, the royal duo has also engaged in impactful public appearances of late.

Meghan Markle and Prince Harry mark important visits and settle on new projects

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Carrying forward their legacy of charity and philanthropy, the Sussexes recently attended the Kinsey African American Art & History Collection exhibit. Appearing as part of its discussion panel, the couple’s visit happened when the collection, as part of its tour, stopped by SoFi stadium in Los Angeles. Additionally, their visit also furthered their visions of expanding their humanitarian outreach with Archewell.

Further back, Prince Harry and Meghan Markle honored Dr. Joy Buolamwini for her work on AI civil rights by presenting her the NAACP–Archewell Foundation Digital Civil Rights Award virtually. Finally, as for current projects, the Duchess stays on the verge of launching a potential unscripted cooking show on Netflix, marking further inroads into showbiz.

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Meghan Markle’s Brand Aspiration Receives High Praise from American Businesswoman, Martha Stewart

What are your thoughts on American Riviera Orchard by Meghan Markle? Let us know in the comments below.

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Imteshal Karim

957 articles

Imteshal Karim is a Hollywood News reporter at NetflixJunkie. With a penchant for writing in multiple forms, he is a published writer with his works published in anthologies. A star at his college’s writing competitions, he loves telling a good story and hopes to tell impactful ones about the unexplored side of the Entertainment industry.

Edited By: Sakshi Jain

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