Sydney Sweeney recently reflected on the ongoing perception of her as a “s-- symbol,” a label she believes oversimplifies who she is. Speaking with Variety, the actress noted, “So when people think, Ah, she’s a s-- symbol, or She’s leaning into that, I’m like, ‘No, I just feel good and I’m doing it for myself and I feel strong.” Known for her complex, divisive roles, Sweeney shared that she hopes to encourage women to celebrate their confidence without apology. Indirectly addressing the viral jeans incident (as speculated by the outlet), she reaffirmed that empowerment means owning one’s presence, not dimming it.

The controversy erupted after Sydney Sweeney’s American Eagle campaign sparked heated debate online. Critics accused the ad of being overly s--ualized and even promoting eugenics due to its wordplay on “genes,” while others argued it was a reflection of society’s obsession with policing women’s bodies. Despite the backlash, the campaign’s intent was to spotlight empowerment through self-expression, tying Sweeney’s image of confidence to the brand’s message of individuality and strength.  

Sydney Sweeney’s American Eagle campaign mirrors the bold energy once seen in Brooke Shields’ legendary Calvin Klein debut. Both blur the line between fashion and provocation, using denim as a statement of power and individuality. Where Shields embodied youthful rebellion, Sweeney reimagines that confidence for a new generation, transforming sensuality into a message of strength, self-assurance, and unapologetic ownership of identity. Despite the campaign’s artistic intent, Sweeney faced intense backlash, though actor Glen Powell recently came to her defense.

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Glen Powell unapologetically stood by his Anyone But You co-star Sydney Sweeney, with a bold defense that shut down the critics.

Glen Powell spoke out in defense of Sydney Sweeney, who recently clarified their dating rumors, after her American Eagle campaign sparked controversy for its cheeky play on the words “jeans” and “genes.” During his interview with The Guardian, Powell dismissed the outrage, saying, “I think people are aware that it’s bull----."  He added that the backlash felt exaggerated for a campaign meant to be playful and empowering.

Glen Powell elaborated on the situation, noting that modern brands often move too fast, driven by fear of fading relevance rather than thoughtful creativity. He pointed out that accountability frequently takes a backseat as companies chase viral attention instead of responsibility. Meanwhile, Sydney Sweeney, now channeling her focus toward her upcoming projects, has finally addressed the long-standing controversy with confidence, turning criticism into yet another moment of empowerment and self-definition.

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